Your food lasts way longer than the sell-by date

Why the sell-by date is a lie

Here’s the truth about when to toss your produce


Use the sniff test

Canadians toss out roughly 20% of the food they buy, because they either bought too much or worry it’s gone off. Truth is, foods last far longer than their sell-by dates suggest. Have a look. Hover over or tap on the photo to learn how long your food really lasts.


How to spend less and eat better

The right times to buy produce

When to buy fresh versus frozen

Are you a grocery guru? Test your knowledge!