Banks chasing immigrant dollars

Scotiabank website now available in eight languages.



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A Scotiabank website aimed at immigrants is now available in eight languages, according to Investment Executive. Like other major banks, Scotia is trying to tap into the large market of immigrants, and is even targeting people who are in the process of migrating but who haven’t come to Canada yet.

Scotiabank’s site offers information to landed immigrants, international students, foreign workers and immigrant investors.

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