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What’s the difference between a bull market and a bear market—and when do these terms apply?
A bull market is when stock prices have broadly increased by at least 20% since a downturn. Bull markets can last for years or decades. Bear markets are the opposite—they happen when stock prices generally decline by 20%. Bear and bull markets follow each other in what’s known as a market cycle.
Example: “Stock markets had been bullish for a decade after the 2008 financial crisis.”
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