Canadians prefer shopping in store compared to online - MoneySense

Canadians prefer shopping in store compared to online

Is online shopping falling out of favour?


TORONTO — A survey done for BMO Capital Markets suggests Canadians prefer shopping in store to ordering online.

The bank asked Canadians if they would consider buying different products in five categories from Canadian Tire, Walmart or Dollarama.

READ: Protect yourself from buying knock-offs online

It asked if shoppers would prefer to buy the product online from the retailer’s website, the retailer’s physical location or, assuming they were the same price.

The 1,200 surveyed overwhelmingly preferred to buy items from a physical retail location, as opposed to online in every category.

BMO analyst Peter Sklar wrote in a report that the survey highlighted one of a number of factors that he believes insulates Canadian Tire from the impact of, at least in the near term.

BMO noted that the survey included only items priced between $1.25 and $30.

MORE: What you should buy online vs. in-store